by Kathy Svetina | Oct 28, 2022 | Listen
In this age of video content, where smartphone tech and apps like Youtube, Snapchat, Instagram, and TikTok rule the scene, camera fear can hold you back. Video is now a must for your digital marketing. It helps your business boost brand awareness, engage new...
by Kathy Svetina | Oct 21, 2022 | Listen
To achieve business growth, you need a plan tailored to your unique goals and needs. This plan should include specific steps, timelines, and KPIs. From small to global enterprises, there’s no one-size-fits-all strategy for success. You’ll need a focused...
by Kathy Svetina | Oct 18, 2022 | Listen
As a business owner, more often than not, there is an unseen force compelling you to tie all your marketing efforts down to social media and all things digital. But this can get overwhelming for those used to traditional marketing strategies and even the most...
by Kathy Svetina | Sep 30, 2022 | Listen
Your business needs an effective marketing plan to keep it thriving, resilient, and relevant. And while you may have some skills in promoting your products and services, you may not be able to keep up with fast-paced industry shifts and marketing technology trends....
by Kathy Svetina | Sep 23, 2022 | Listen
With franchising, you can expand your reach and boost your margins without significantly increasing your capital cost. However, this business strategy will need a lot of operational planning to ensure your business is ready for the shift. And mental preparation to...